Presenting IMF: Standardization in the Broadcast Industry

Bruce Devlin, chief media scientist at Dalet Solutions, gives a presentation on IMF (Interoperable Master Format), a standardized versioning tool at IBC2015 in Amsterdam. The technology enables easier and manageable TV content production by standardizing different formats of content inputs and outputs. Various global broadcast companies use their own formats and versions of content, and during his presentation, Bruce explained that the concept of the technology compares the production of good TV content with a simple example of making a good cake.”A good cake is a result of different ingredients that come in various packages, recipes and utensils used to shape it and the packaging of the cake,” Bruce said. “Good TV content is a product of various imputes that come in various formats and versions, and this technology brings together these imputes to a standardized format for the production of quality TV content.”The technology is expected to be available by the end of this year.

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